Investigation Reports Highlight Impact of Inflation on Intimacy and Social Interactions - Surveys indicate that people's sexual and social lives are being negatively impacted due to rising inflation sentiments
In a recent survey commissioned by YouGov, it has been revealed that current inflation in Germany is having a significant impact on the social lives and self-esteem of many individuals.
The survey, which polled over 2,000 adults at the end of June, found that three-quarters (78 percent) of respondents believe food has become more expensive compared to last year. This is a concern that extends beyond just the cost of groceries, as over half (53 percent) report an increase in energy prices, and almost as many (52 percent) say services have become more expensive.
These financial pressures are leading to a reduction in leisure and social activities. More than a quarter (26 percent) of adults in Germany are dining out less frequently at restaurants, cinemas, and theaters. This trend is particularly evident among young adults aged 18 to 24, with 17 percent reporting that their friendships have suffered because they are socializing less due to financial pressures.
The survey also revealed that inflation is taking a toll on personal relationships. Seven percent of respondents report a deterioration in their love life due to financial stress, and seven percent of respondents in the same age group (25 to 34) have postponed their desire to have children.
The social impact of inflation coincides with the current inflation rate in Germany being at +2.0 percent as of June 2025, the lowest rate since October 2024. However, price increases in services have remained notably above average, contributing to ongoing financial strain. Food prices have risen by about 2 percent year-on-year, while energy prices have decreased slightly, which somewhat eases overall inflation effects but does not fully offset service cost increases and their social repercussions.
The economic pressure from inflation has prompted increased welfare spending, with €4 billion more allocated to basic welfare benefits in 2024, showing governmental efforts to mitigate financial hardship. Despite these efforts, the rising cost of living has led some people to cut back on social activities, affecting their social connections and potentially impacting their self-esteem and mental health because social isolation or reduced interaction can diminish feelings of belonging and support.
It's important to note that the responses in the survey suggest a pessimistic mood, partly based on false assumptions and a feeling that has crept in and solidified over the years. The highest inflation rate in Germany since reunification was measured nearly three years ago, at 8.8 percent in October and November 2022. However, the current inflation rate is significantly lower, at 2.0 percent, which is 0.2 percentage points lower than in June 2024.
In conclusion, inflation in Germany is contributing to financial pressures that reduce social participation and strain personal relationships. This is a concerning development that highlights the need for continued governmental efforts to support affected populations and promote economic stability.
- The employment policy within the community should consider the financial strain caused by inflation, as it is affecting social lives and self-esteem of individuals.
- In light of the survey findings on the impact of inflation on health-and-wellness, mental health, and personal-finance, it would be beneficial to incorporate health-and-wellness programs into the employment policy to help alleviate stress and promote well-being.
- As the rising cost of living is leading to a reduction in leisure and social activities, incorporating flexible work arrangements within the employment policy may allow individuals to juggle work and personal responsibilities more effectively.
- The government's allocation of €4 billion more to basic welfare benefits in 2024 is a step in the right direction, but it may be necessary to review and revise the employment policy to better accommodate the needs of individuals facing financial hardship and social isolation.
